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Automations

Reply within a minute, even when nobody is watching

Build automations from blocks in the editor: a trigger, logic and actions. Every run keeps a step-by-step history with results.

Automation editor with a trigger, a filter and an SMS action (Polish interface)

Screenshots from a demo organisation. People and numbers are fictional.

Four triggers

An automation starts when something happens in your CRM or outside it.

  • New Meta lead: fresh submissions only, so a backfill never spams anyone
  • Stage change: one run per person, cycle and stage
  • Inbound webhook with a token or an HMAC signature
  • Overdue task: a reminder or an escalation

SMS through your own provider

Connect an SMSAPI or Twilio account, any gateway with a JSON API, or your phone through smsportal.app. The “Check” button verifies access before the first message.

Connected accounts, including an SMS account (Polish interface)

SMS from your own phone with smsportal.app

smsportal.app sends SMS from an Android phone, so messages cost whatever your mobile plan charges. smsportal.app has its own plans, including a free one.

How to connect smsportal.app
  • One-click connection: pick the phone in smsportal.app and come back to the panel, no keys to copy
  • Replies from people in your CRM land in their history
  • A “STOP” reply (or its Polish equivalents) adds the number to the “Do not SMS” list
  • Run history shows whether each SMS was delivered

Safe hours and limits

An automation will not text anyone at 3 a.m., or anyone who asked to be left alone.

  • SMS only between 8:00 and 20:00 in your time zone
  • At most 500 SMS a day per organisation
  • The “Do not SMS” list (a switch on the person card, and with smsportal.app also a “STOP” reply) stays even after the person is erased
  • A retry never sends two messages through SMSAPI

Logic and actions

Filter, set fields and wait from a minute to 30 days. Actions: SMS, outbound webhook, save to CRM and create a task. Messages accept variables, such as the first name from the form.

  • Outbound webhooks over https only, signed with HMAC
  • Personal data in runs is encrypted and erased after 30 days

Before an automation with an action goes live, an admin confirms the legal basis for sharing personal data.

Automations

Frequently asked questions

Can’t find your question? Write to us

Whatever your provider charges. Through smsportal.app the SMS goes out from your own phone and costs whatever your mobile plan charges. Convs sends through your account and adds no per-message fees.

The SMS step waits until 8:00 in your time zone. You can still create a task for a salesperson straight away.

Yes. The “Webhook” action posts to your https address with an HMAC signature and an ID for deduplication.

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